Super Bowl Ads Cost Millions of Dollars

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Super Bowl Ads Cost Millions of Dollars

Super Bowl ads cost millions of dollars every year. Brands now use cheaper streaming ads instead of traditional ads.

Photographer John Biever was 15 at his first Super Bowl. He has taken photos at every Super Bowl since then. Super Bowl LX will probably be his final Super Bowl.

Klear Note — The Super Bowl is America's biggest sports event watched by millions. Companies pay huge money for ads during the game because so many people watch.

Key Terms 3

Super Bowl: The biggest American football game of the year, watched by millions.
Super Bowl LX: LX is the Roman numeral for 60. This is the 60th Super Bowl.
Streaming ads: Ads shown on internet video services like Netflix or YouTube instead of TV.

Verified Sources 2

CNBC

NPR